Airbnb Management SEO: The Long Game of Short-Stay Rentals

A Little History

There are very few industries that have seen the same level of consistency over the past decade as Airbnb and short-stay rental hosting. Even after a global pandemic, more and more people have found themselves in need of Airbnb management, meaning that there’s a lot to be gained by being at the top spot of Google for those SEO keywords.

This particular client came to us in 2020 with a goal of improving their traffic and increasing their presence in the Melbourne Airbnb rental market. Given that several of our team members had worked in real estate SEO in the past, we were more than happy to provide our services. So, we got to work, remapping keywords and bringing out the best in this client’s website through optimisations, SEO, and link building.

The Results

As a result of our work, organic keyword rankings went from 157 in the top 100 as of December 2020 to a peak of 973 in June 2023. More importantly, however, were the specific ranking increases themselves.

To this day, our client is a dominant force in Melbourne Airbnb management, taking the top spot for most major keywords within the space. This has allowed them to maintain a steady flow of new clients, each providing them with a large recurring income thanks to their business model.

Work With Trafficon Today

Are you interested in giving your digital presence the boost it deserves? Why not let the digital marketing experts at Trafficon help? With specialists in SEO, SEM, Social Media, link building, and more, we are here to support Australian businesses. Contact us today to book a time for your consultation, and take the next step towards online growth.

Discover More Case Studies

Developing Websites On Behalf of the World’s Leading Brands

No matter how big or small a brand is, it still requires a fantastic website to stand out online

VIEW CASE STUDY

The Power of Brand Growth Through SEO

It can be hard to stand out online, especially when you’re in a market that already offers a considerable amount of competition.

VIEW CASE STUDY

The Perfect SEO Package For A Packaging Company

Wholesale supplies can be a very competitive industry at the best of times, with many established businesses working to maintain their top spot as the leaders in their industry niche.

VIEW CASE STUDY