Digital Marketing Blog

Looking for the newest updates in digital marketing, online news, and insights from digital industry specialists? The Trafficon digital marketing blog provides information on a plethora of topics spanning SEO, SEM, Social, web and more. Come back each month for more digital marketing insights and find out how you can better navigate the web!

Digital Marketing Blog

  As you’ve likely heard, the TikTok ban which has been looming over short-form video creators across the US for several years now is finally on the verge of coming into effect, and users are taking notice. Over the past

A guide to KOLs by Trafficon. Pictures on the left: Patrick Boyle, Super Eyepatch Wolf, stock.

  “Authority comes in many forms, and by showing yourself to be reputable and not making outlandish, easily refuted claims, you can steadily gain a following that will stick with you.” In the age of social media, few things are

how do online publications make money
If you think digital publications are just raking it in from display ads, think again. Today’s publishers are pulling in revenue from all sorts of places, far beyond the humble banner ad.
Amazon logo through the years
Amazon, the online giant that started as a humble bookstore, has morphed into a global retail and tech titan, now one of the biggest destinations in the world for online shopping. Its rise to digital domination in the e-commerce world
Australian digital economy strategy 2030
In a bold move to secure Australia’s digital future, the government is pouring an extra $1.2 billion into the nation’s digital landscape through its ambitious Digital Economy Strategy. This visionary plan lays out a comprehensive roadmap, setting the stage for
Instagram Video Formats blog header image
Are you interested in all things social media? Perhaps you're a fresh marketing student in your first year of study, or you've just landed a marketing job that manages social media. Or, you might just have a keen interest in

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